Lead Generation
Contact UsUse advanced LinkedIn lead generation programs that include organic and paid campaigns to target and qualify your ideal defence and aerospace prospects.
LinkedIn is a formidable lead generating tool for businesses, providing ready access to the ultimate self-cleaning database enhanced with advanced functionalities for publishing, advertising, and capturing leads. LinkedIn is an effective platform to connect with key decision-makers, industry influencers, and other professionals, and it has evolved far beyond a mere networking tool. Now, LinkedIn gives businesses access to advanced targeting tools to reach people directly across specific demographics, job roles, and industries to both generate leads and qualify them based on content interaction and engagement.
LinkedIn lets organisations in the defence and aerospace industry and beyond publish articles, share whitepapers, and post updates about technological advancements or product launches. It’s also an efficient platform for promoting webinars, seminars, and other events to demonstrate expertise and capabilities to key defence and aerospace stakeholders.
Organisations that sell technical, high-value defence and aerospace solutions can use LinkedIn campaigns to target top-, middle-, and bottom-of-funnel prospects flexibly and cost-effectively through tailored and relevant content.
Sovereign’s LinkedIn services include:
- company page audit and optimisation
- individual profile reviews and updates
- organic post creation, including video, animation, static images, and downloadable content
- paid post creation and management including campaign planning, budget management, design, copywriting, and lead capture form setup and reporting
- training and advice to help sales teams and executives use the tool properly.
